Services

Marketing Services for Medical,
Dental & Surgical Specialists

W

hen you work with us, you’ll experience the benefit of working with a team with over 20 years in the field of marketing, both online and off. Our cross-functional approach integrates all of your marketing channels, working synergistically toward the same goal: growing your practice.

PRM’s methodology starts with a thorough analysis of your current website & marketing efforts, your patient demographics, your practice, your value proposition, and your most immediate competition. By doing this, we’re able to propose the marketing solution you need to best ensure your success.

We believe long-term success can’t be obtained without ongoing assessment – because strategic and relevant marketing solutions are as much about leading and competing for the future as they are about building and sustaining patient & referring physician relationships.

Marketing Services Packages

New Practice Startup

Everything you need to make sure your practice is up and running neck-in-neck with your competition.

Local Online Visibility

Potential patients are looking for you online – can you be found? We make sure you’re highly visible.

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Get Referral Patients

If you’re not getting referrals from other physicians and referral sources, we can help. Our physician liaisons will market your practice.

Patient Recall & Reactivation

Getting new patients costs 5x as much as ‘calling back’ current & former patients. Your former patients can be your most passionate advocates, as well as an ongoing revenue stream.

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Comprehensive Medical, Dental & Surgical Marketing Services

Marketing Audit & Consultation

Whether you’re a new practice of have been around for years, we’ll help you develop a comprehensive strategy to increase your visibility and grow your patient base.

Graphic Design

Our graphic designers will produce aesthetically pleasing marketing campaigns & materials that prompt patients to take action.

Referral Marketing

Gain referral patients from physicians, school, dentist, lawyers, and more. Our physician liaisons will network on your behalf to earn trust, educate & gain credibility.

Local Search Marketing

What’s the point of marketing if you’re only visible to people who aren’t in your service area? We make sure that we target your service radius so that our efforts pay off in more patients & clients.

Search Engine Optimization (SEO)

When someone searches for your specialty online, do they find you or your competition? We use the best techniques to increase your ranking in search engines like Google to ensure patients find you quickly & easily.

Advertising

We craft amazing advertising campaigns, for both print, display, referral, and online. We offer combinations of PPC/Adwords, direct mailers, media buying for radio & TV spots, and more.

Website Design

No website? No problem. Our team will work with you to develop a site that best represents your practice, using the superior WordPress framework to make it easy to manage.

Copywriting

Our writers will craft unique and engaging content for your website, brochures, advertising campaign, speeches, and more. Content is king, and a surefire way to connect with those who need your services.

Publicity & PR

How do you let everyone know how great your practice & services are? Our team will compose press releases, interface with local & national news, & connect you with reporters who need subject matter experts for interviews.

Social Media Management

We curate your social presence, providing regular updates and connecting with current & future patients and clients. We work virtually all major social media platforms.

Reviews / Reputation Management

Patients & clients will talk – it’s up to you to make sure the conversation is positive. We manage your reputation online to address negative reviews & solicit positive on Healthgrades, Vitals, RateMDs, Yelp, and more.

Patient Recall / Reactivation

Your current & former patients are prime targets to increase revenue and daily patient flow into your practice. We use multiple approaches to get these patient to comes back regularly.

Not Sure What Services You Need?
Pick One of the 4 Channels Patients Come From to See Specific Services That Help

Internet

The single most utilized information source is the Internet. In order to have the thousands of patients in your area who are trying to find the right doctor for them be able to find you AND come to the conclusion that you are the correct choice for them, you MUST market online.

Referrals

Referral marketing is receiving direct recommendations or medical referrals from local business or other practitioners outside your specialty. Word-of-mouth from trusted sources is one of the best ways to connect your information with the people who will use it.

Internal

Internal marketing uses both customer service and patient contact info to strengthen your relationship with patients. Regular e-mails, follow-up appointment reminders, newsletters, and more keep you in patients’ minds so they are more likely to return to you.

External

External advertising can include direct mail, targeted pay-per-click ads, TV or radio spots, public speaking, event sponsoring, and more. All of this serves to establish yourself as an active presence in your community—again, keeping your practice top of mind.

What our clients say? all testimonials

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