Category: Physician Liaison Referral Marketing

blog-physician-liaison-marketing-outsourcing

15

Feb2021
Physician liaison marketing can be a huge boon to your practice, accelerating your long-term referral growth. However, many practices struggle to manage their physician liaisons and marketing programs, for several reasons. Management cost:  physician liaison marketing programs require strong management.  You may opt to have someone already on your team ... Read More
February 15, 2021Dawn Knoll
blog-Building-Physician-Referral-Relationships

12

May2020
We can’t emphasize enough how the importance of building relationships through referral-based marketing. Whether it’s an existing staff member, marketing representative or themselves, getting out there and meeting potential referring offices has shown stellar results and helped many practices drastically increase their new patient numbers. Like other things, it does ... Read More
May 12, 2020Dawn Knoll
blog-ways-keep-referring-physicians-happy

05

Aug2017
Providing a great service for our patients is certainly an important element of marketing our medical practices.  However, our patients are not our only patrons. One of the most powerful sources of new patients can come from referring physicians. For many, this might even be the strongest source of business. ... Read More
August 5, 2017Dawn Knoll
blog_whatisaphysicianliaison

01

Mar2013
A physician liaison, or physician relations manager, is a professional dedicated to representing a physician or specialized medical/surgical group in an effort to establish and strengthen the relationship between potential referring physicians and hospitals. By maintaining an open line of communication with physicians and performing diligent outreach, physician liaisons maintain ... Read More
March 1, 2013Laura Mikulski
blogfeaturedimagesize

26

Feb2013
Through the innumerable forms of marketing, referral marketing stands out as vastly superior for most businesses- but ESPECIALLY for healthcare specialty practices.  Healthcare referral marketing is also an entirely different beast as compared to referral marketing for retailers and small business, due to the nature of the relationships built. Traditional forms ... Read More
February 26, 2013Laura Mikulski