Laura Mikulski

Laura Mikulski is VP of Business Development & Physician Relations at Physician Referral Marketing in Detroit MI, bringing with her years of expertise in SEO, social media management, physician reputation management, medical copywriting, physician practice internet marketing, sales & business development, and brand building.

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Mar2013

What is a Physician Liaison?

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A physician liaison, or physician relations manager, is a professional dedicated to representing a physician or specialized medical/surgical group in an effort to establish and strengthen the relationship between potential referring physicians and hospitals. By maintaining an open line of communication with physicians and performing diligent outreach, physician liaisons maintain ... Read More
March 1, 2013Laura Mikulski
websitehelpingorhurting

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Feb2013

Healthcare website design: is your website helping or hurting your practice?

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Did you get a website up and running because someone said you needed one? Don’t get me wrong, every business needs a website. But a website isn't just a placeholder, and a bad website can actually be harming your practice. Below, we explore a few healthcare website design issues that ... Read More
February 26, 2013Laura Mikulski
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Feb2013

What is healthcare referral marketing?

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Through the innumerable forms of marketing, referral marketing stands out as vastly superior for most businesses- but ESPECIALLY for healthcare specialty practices.  Healthcare referral marketing is also an entirely different beast as compared to referral marketing for retailers and small business, due to the nature of the relationships built. Traditional forms ... Read More
February 26, 2013Laura Mikulski
3wayssocialmediacanhelphealthcarepractice

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Feb2013

3 Ways Social Media Can Help Your Practice

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Social media is a virtually untapped way of marketing your medical practice. Read on to discover how it can help your practice rise above the competition. Have you integrated social media into your practices marketing efforts?  Do you have questions about where to start, what to do, and how it will ... Read More
February 25, 2013Laura Mikulski
newwebsite

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Feb2013

Physician Referral Marketing: New website launched!

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PRM launched its new website: www.physicianreferralmarketing.com. The new design is simple, sleek and modern,  reflecting the company’s mission to provide physicians with a straightforward source for healthcare marketing information while showcasing their services offered, which include marketing plan consulting, referral development, SEO, website & graphic design, social media management, advertising campaigns, ... Read More
February 23, 2013Laura Mikulski