Archive: 2016

blog-digital-medical-marketing-strategies-for-2017

01

Nov2016
The holiday season is rapidly approaching, and if you haven't started planning your marketing strategy for 2017 now is the perfect time to start. Your digital marketing channel is a critical component of your overall visibility, and as such a quarterly SEO assessment is a smart choice alongside more traditional ... Read More
November 1, 2016Alexandra Destefanis
blog-medical-practice-referral-marketing

02

Sep2016
While more and more patients are finding their way to your office via the web, getting patient referrals from other physicians is still very much imperative, if not vital. Time and time again, practices that engage in referral-based marketing have doubled and tripled their new patient numbers simply by picking up new ... Read More
September 2, 2016Alexandra Destefanis
blog-google-partner-advertising-agency

15

Jun2016
Physician Referral Marketing has decided to become a Google Partners agency! What this means, in the most simple terms, is that we employ best practices with Google products and employ professionals with demonstrated competence in Google products (such as Adwords/Analytics), which signifies that our company is strong, has happy customers, and effectively manages ... Read More
blog-outsource-medical-marketing-vs-inhouse

02

Jun2016
The wisdom of Forrest Gump is streaming through my brain right now. Remember the famous line from the movie?  “I may not be a smart man, Jenny. But I know what love is.” Well… “I may not be a doctor, but I know how to market one.” And at work I have ... Read More
June 2, 2016Dawn Knoll
reputation management

14

Mar2016
We're excited to announce that we'll be showing off our online reputation management for doctors at the Oakland County Medical Main Street event tomorrow! If you're a Michigan physician registered for the event, be sure to stop by and say hello! Registration page here: Oakland County Medical Main St Our online ... Read More
March 14, 2016Alexandra Destefanis
love-discount-2016

01

Feb2016
We *love* making your practice stand out online! For many practices, January & February are slow months as potential patients clamp deal with renewed deductibles and recovery from holiday expenses.  Knowing this, it's the PERFECT time to put into action a marketing strategy to promote your practice's visibility in Google's search engine through ... Read More
February 1, 2016Alexandra Destefanis
blog-physician-referral-marketing-by-doctors-liaisons

02

Jan2016
If you’re anything like most private practice physicians we’ve worked with, your practice started small—and so did your referral marketing program. You probably had plenty of time on your hands to visit neighboring medical offices to introduce yourself and leave some of your literature. But as your growing practice matures, adding new ... Read More
January 2, 2016Laura Mikulski